Ogawa – The Story Behind the Leading Brand of Massage Chairs

Irelax Australia is the proud exclusive distributor of OGAWA massage chairs, but why is that?

What makes OGAWA such a good massage chair brand?

TDLR: OGAWA massage chairs are the world’s best massage chairs. With over 27 years of experience manufacturing massage chairs, and obtaining international certifications, OGAWA has proven themselves to be a very reliable, world renowned massage chair brand.

But there’s more to them than just being the best!

Let’s get into the deeper details of this massage chair brand, and their feats that they’ve achieved worldwide!

OGAWA Massage Chairs: Known as the Best Massage Chair Brand Worldwide

Starting in 1996, OGAWA is a brand that is dedicated to focusing on quality, innovation, and expertise in the massage chair industry.

Nowadays, OGAWA massage chairs now occupy tens of thousands of homes across the world, and is a familiar name to so many homes in Asia and the US.

When you visit a country like Malaysia, or Singapore, it won’t be uncommon to find an OGAWA massage chair store, or massage chairs in malls. This is because they’ve become such an essential part of daily life for many tired, hardworking people.

Spanning more than 800 stores around the world in over 26 countries, OGAWA has filled many malls with their massage chairs and always gets people filling them up!

But that begs the question, why are OGAWA massage chairs so much more popular than any other brand?

The reason is because their massage chairs have continually helped change the lives of so many people with their advanced massage chair technology. As a brand, OGAWA has always put the health and wellbeing of its customers as its first priority and makes all its massage chairs in accordance with that.

For this very reason, OGAWA has gone out of its way to obtain an internationally recognised quality safety certification called the ISO 9001 quality management certification.


As one of the only massage chair companies to pass this, OGAWA can guarantee a high quality experience in their massage chairs, starting from the massage chair design all the way to the end user experience.

This is even further proven by OGAWA’s annual research and development spend of over $30 Million USD annually, which has earned them an award from the International Innovation Awards.

OGAWA master drive Plus at international innovation awards 2018

OGAWA at the 2018 International Innovation Awards

OGAWA is a Brand Dedicated to Pursuing the Latest Technology

With the release of the OGAWA Master Drive A.I massage chair, OGAWA was the first company to take a step into the world of AI technology in a massage chair. It’s advanced AI is unlike no other and understands your body to a detail no other massage chair has ever done before.

With more massage chairs which feature advanced AI technology, OGAWA has become one of the most well-known massage chair brands across the world, and one of the most advanced brands in the consumer technology industry.

Here’s one of our customers who has bought our OGAWA Master Drive AI massage chair, and how much she loves using it.

Case Study: How OGAWA Delivered the Best Massage Chairs in the USA

Coming from an Asian background, OGAWA had to prove itself as a localised, American customer focused brand. To do this, the team at OGAWA USA adapted their team, design processes and customer understanding to best serve the American market.

With locally made designs, and over $1 Million USD being invested specifically for the US market, the OGAWA USA team have gone and recreated the massage chair to integrate, and suit the American customer base better than the rest of their competitors.

Combining the best of customer service and technology, they now have many massage chairs which massage chair customers have all grown to love.

As of now, OGAWA USA have long been the best massage chair brand in the USA, and continues to further expand into the lives of many American homes!

It even garnered the attention of Dr. Alan Weidner, who gives an incredibly precise breakdown of the OGAWA Master Drive A.I massage chair. Check out that video here!

Why You Should Choose to Buy OGAWA Massage Chairs

OGAWA have dedicated themselves to the best design, customer service, and quality over every area across the world, and now they can do the same for Australia!

With our local customer service team, spanning over 4 states, we can ensure you get the best massage chairs no matter where you are!

We have a large number of stores and retail partners where you can try our massage chairs, and meet our massage chair specialists for a one-on-one massage chair consultation!

So what are you waiting for?

If you want to see how people have loved using our OGAWA massage chairs, then check out our massage chair testimonials here!

8 thoughts on “Ogawa – The Story Behind the Leading Brand of Massage Chairs

  1. Pingback: The Benefits of a Branded Massage Chair | OGAWA Australia

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